Jim Sermonet is currently the Director of Sales for Zebra Retail Solutions (ZRS) where he is responsible for driving the new business development for ZRS at Zebra Technologies. Jim has more than 14 years of experience within the retail and hospitality industry and has been a part of several significant achievements that transformed digital business practices for large household brands.
Previously, he served as Director of Sales at NCR- Hospitality as well as Director of Sales, Retail, at Zebra, where he managed sales teams focused on selling end-to-end solutions and changing legacy go-to-market strategies.
Jim holds a BA in Psychology from The University of West Georgia. He is an Atlanta native and currently resides in Peachtree Corners, GA with his wife and son.