Thought Leadership Section

The thought leadership section presents thought leadership pieces (success stories, blog posts, white papers, etc) relating to the product that show it being used as part of a solution for a problem.

Authors can display either one or three assets in this component.

Example

Blog Post Title

Body Text. Lorem ipsum dolor sit amet, consectetuer adipiscing elit. 

[20 June 2016]
Author Name
Webinar Title Lorem

Body Text. Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor.

Author
88%

Body Text. Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. 

Success Story

Body Text. Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor.

Webinar Title

Body Text. Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor.

White Paper Title

Body Text. Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. 

Blog Post Title

Body Text. Lorem ipsum dolor sit amet, consectetuer adipiscing elit. 

[20 June 2016]
Author Name

Use Cases

Product Detail Pages

Success Story

ALASKA DIVISION OF MOTOR VEHICLES REDUCES OVERHEAD WITH Zebra Card Printers

Success Story

Campus Prints Faster, Longer-Lasting ID Cards with Zebra® ZXP Series 7™

Success Story

HOLY NAME MEDICAL CENTER BRINGS MUCH-NEEDED STAFF BADGING TO HAITI HOSPITAL

Authoring, Requirements and Specifications

THOUGHT LEADERSHIP TYPE
  • Usage: Select asset type to help identify what kind of thought leadership is being used (white paper, blog post, success story, etc)
  • Dropdown
TITLE
  • Usage: Area to put in the label for the asset type you are using (white paper, blog post, success story, etc)
  • Character Count: 35 characters max. (includes spaces)
  • Case: Title
  • Translatable Field: Yes 
COPY BACKGROUND
  • Usage: Select text overlay helps improve readability of the copy in the component
  • Dropdown
MORE LINK TEXT
  • Usage: Area for call to action that will take users to the actual asset file for the thought leadership piece
  • Character Count: 30 characters max. (includes spaces)
  • Case: Title
  • Translatable Field: Yes 
MORE LINK PATH
  • Usage: Link to asset being used
  • Link
BODY TEXT
  • Usage: Area to summarize main takeaways of the thought leadership piece and to entice readers to find out more
  • Character Count: 80 characters max. (includes spaces)
  • Case: Sentence
  • Translatable Field: Yes 
  • Required Field
BACKGROUND IMAGE
  • Usage: Background image to be added to thought leadership component
  • File Format: JPG or PNG
  • Size: 400px x 225px
  • Aspect Ratio: 16:9
AUTHORING REQUIREMENTS
  • If there are two thought leadership pieces, use the Thought Leadership component and put in a two-column.