Transform retail operations with Zebra’s retail technology solutions, featuring hardware and software for improving inventory management and empowering teams.
Streamline operations with Zebra’s healthcare technology solutions, featuring hardware and software to improve staff collaboration and optimise workflows.
Enhance processes with Zebra’s manufacturing technology solutions, featuring hardware and software for automation, data analysis, and factory connectivity.
Zebra’s transportation and logistics technology solutions feature hardware and software for enhancing route planning, visibility, and automating processes.
Zebra's public sector technology solutions enhance decision-making, streamline operations, and safeguard communities with advanced software and rugged hardware.
Zebra's hospitality technology solutions equip your hotel and restaurant staff to deliver superior customer and guest service through inventory tracking and more.
Zebra's market-leading solutions and products improve customer satisfaction with a lower cost per interaction by keeping service representatives connected with colleagues, customers, management and the tools they use to satisfy customers across the supply chain.
Empower your field workers with purpose-driven mobile technology solutions to help them capture and share critical data in any environment.
Zebra's range of mobile computers equip your workforce with the devices they need from handhelds and tablets to wearables and vehicle-mounted computers.
Zebra's desktop, mobile, industrial, and portable printers for barcode labels, receipts, RFID tags and cards give you smarter ways to track and manage assets.
Zebra's 1D and 2D corded and cordless barcode scanners anticipate any scanning challenge in a variety of environments, whether retail, healthcare, T&L or manufacturing.
Zebra's extensive range of RAIN RFID readers, antennas, and printers give you consistent and accurate tracking.
Choose Zebra's reliable barcode, RFID and card supplies carefully selected to ensure high performance, print quality, durability and readability.
Zebra's rugged tablets and 2-in-1 laptops are thin and lightweight, yet rugged to work wherever you do on familiar and easy-to-use Windows or Android OS.
With Zebra's family of fixed industrial scanners and machine vision technologies, you can tailor your solutions to your environment and applications.
Zebra’s line of kiosks can meet any self-service or digital signage need, from checking prices and stock on an in-aisle store kiosk to fully-featured kiosks that can be deployed on the wall, counter, desktop or floor in a retail store, hotel, airport check-in gate, physician’s office, local government office and more.
Discover Zebra’s range of accessories from chargers, communication cables to cases to help you customise your mobile device for optimal efficiency.
Zebra's environmental sensors monitor temperature-sensitive products, offering data insights on environmental conditions across industry applications.
Zebra's location technologies provide real-time tracking for your organisation to better manage and optimise your critical assets and create more efficient workflows.
Enhance frontline operations with Zebra’s AI software solutions, which optimize workflows, streamline processes, and simplify tasks for improved business outcomes.
Empower your frontline with Zebra Companion AI, offering instant, tailored insights and support to streamline operations and enhance productivity.
Boost productivity with Zebra Frontline AI Enablers: AI vision models, sample apps, and APIs streamline workflows for efficient business processes.
Zebra Frontline AI Blueprints deliver adaptable, real-world AI frameworks that automate manual tasks and drive efficiency in high-pressure frontline operations.
Zebra Workcloud, enterprise software solutions boost efficiency, cut costs, improve inventory management, simplify communication and optimize resources.
Keep labour costs low, your talent happy and your organisation compliant. Create an agile operation that can navigate unexpected schedule changes and customer demand to drive sales, satisfy customers and improve your bottom line.
Drive successful enterprise collaboration with prioritized task notifications and improved communication capabilities for easier team collaboration.
Get full visibility of your inventory and automatically pinpoint leaks across all channels.
Reduce uncertainty when you anticipate market volatility. Predict, plan and stay agile to align inventory with shifting demand.
Drive down costs while driving up employee, security, and network performance with software designed to enhance Zebra's wireless infrastructure and mobile solutions.
Explore Zebra’s printer software to integrate, manage and monitor printers easily, maximising IT resources and minimising down time.
Make the most of every stage of your scanning journey from deployment to optimisation. Zebra's barcode scanner software lets you keep devices current and adapt them to your business needs for a stronger ROI across the full lifecycle.
RFID development, demonstration and production software and utilities help you build and manage your RFID deployments more efficiently.
RFID development, demonstration and production software and utilities help you build and manage your RFID deployments more efficiently.
Zebra DNA is the industry’s broadest suite of enterprise software that delivers an ideal experience for all during the entire lifetime of every Zebra device.
Advance your digital transformation and execute your strategic plans with the help of the right location and tracking technology.
The Zebra Aurora suite of machine vision software enables users to solve their track-and-trace, vision inspection and industrial automation needs.
Zebra Aurora Focus brings a new level of simplicity to controlling enterprise-wide manufacturing and logistics automation solutions. With this powerful interface, it’s easy to set up, deploy and run Zebra’s Fixed Industrial Scanners and Machine Vision Smart Cameras, eliminating the need for different tools and reducing training and deployment time.
Aurora Imaging Library™, formerly Matrox Imaging Library, machine-vision software development kit (SDK) has a deep collection of tools for image capture, processing, analysis, annotation, display, and archiving. Code-level customisation starts here.
Aurora Design Assistant™, formerly Matrox Design Assistant, integrated development environment (IDE) is a flowchart-based platform for building machine vision applications, with templates to speed up development and bring solutions online quicker.
Designed for experienced programmers proficient in vision applications, Aurora Vision Library provides the same sophisticated functionality as our Aurora Vision Studio software but presented in programming language.
Aurora Vision Studio, an image processing software for machine & computer vision engineers, allows quick creation, integration & monitoring of powerful OEM vision applications.
Adding innovative tech is critical to your success, but it can be complex and disruptive. Professional Services help you accelerate adoption, and maximise productivity without affecting your workflows, business processes and finances.
Zebra's Managed Service delivers worry-free device management to ensure ultimate uptime for your Zebra Mobile Computers and Printers via dedicated experts.
Find ways you can contact Zebra Technologies’ Support, including Email and Chat, ask a technical question or initiate a Repair Request.
Zebra's Circular Economy Program helps you manage today’s challenges and plan for tomorrow with smart solutions that are good for your budget and the environment.
The EU RED (Radio Equipment Directive) is a comprehensive regulatory framework established by the European Union that sets the standards for safety, health, electromagnetic compatibility, and radio spectrum efficiency for all radio equipment. Fundamentally, it ensures that any device communicating wirelessly—from basic barcode scanners to complex industrial mobile computers—operates safely without causing interference to other networks. By establishing these baselines, the EU RED directive provides a unified standard that helps organizations maintain smoother operations and greater visibility across their technological ecosystems.
Although legally enforced only within the European Economic Area, the directive’s cybersecurity framework establishes a baseline for enterprise security that has international relevance. In the United States, for example, the core principles of EU RED parallel domestic frameworks, such as the NIST (National Institute of Standards and Technology) IoT cybersecurity guidelines and the FCC's U.S. Cyber Trust Mark program. While EU RED is a strict legal mandate and these US frameworks act primarily as voluntary guidelines, their underlying technical requirements closely align. Consequently, utilizing equipment designed to meet the European directive provides a consistent security baseline across global operations. This approach facilitates unified device management for multinational organizations and supports an IT infrastructure that aligns with diverse regional cybersecurity policies.
Understanding what is EU RED requires knowing exactly which types of devices fall under its jurisdiction. The EU RED regulation applies broadly to any electrical or electronic product that intentionally emits and/or receives radio waves for communication or radio determination. In a modern enterprise environment, this encompasses almost all connected wireless equipment. If the technology utilizes Wi-Fi, Bluetooth, RFID, or cellular networks within the European Economic Area, it must achieve red certification EU to be legally sold and deployed.
Understanding what is EU RED compliance involves ensuring that any wireless technology deployed within the European Economic Area meets the strict legal and technical standards outlined by the directive. Compliance is a mandatory requirement for devices to be legally placed on the market or put into service.
This compliance is not a static characteristic of the hardware alone, but an ongoing operational status. It requires that the equipment maintains its secure and standardized configuration from the factory floor to final deployment. This involves:
The EU RED cybersecurity requirements are specific, rigorous mandates introduced to protect networks, safeguard user privacy, and prevent fraud in internet-connected devices. As wireless devices become increasingly central to critical workflows in healthcare, retail, and manufacturing, the EU red regulation has adapted to treat data security as a core component of equipment safety.
Implementing devices built on robust device security frameworks ensures that IT infrastructure remains protected from evolving cyber threats while maintaining peak efficiency.
It refers to the application of wireless and security regulations to modern, network-enabled industrial and commercial printers. Today's printing devices do much more than output labels; they utilize Wi-Fi, Bluetooth, and RFID to communicate directly with enterprise systems.
To meet the mandate, compliant printing solutions are enhanced with key security features at the firmware level. These changes ensure secure data transmission and protect against network vulnerabilities.
Because of these rigorous data protection and privacy requirements, the out-of-the-box experience for enterprise printers has fundamentally changed. Administrators must now complete a mandatory security configuration before a new device can actively join the corporate network. This typically involves using a dedicated security setup wizard to establish robust administrator passwords, configure PINs for physical panel access, and generate secure configuration scripts that can be seamlessly deployed across an entire print fleet. A practical visual walkthrough of this new initial deployment process is detailed in this video step-by-step guide on configuring compliant printing solutions.
To ensure compliance with the European Union Radio Equipment Directive (EU RED) cybersecurity requirements, modern enterprise printing solutions placed on the market now feature enhanced security and boot into a locked "Protected Mode" out of the box. Administrators have multiple official methods to perform this mandatory initial setup and configure these devices for network use:
Maintaining what is EU red compliance is not a one-time event that ends at the initial deployment; it requires continuous monitoring, regular updates, and proactive management throughout the entire lifespan of the equipment. Enterprise-grade technologies address this challenge by providing comprehensive lifecycle management tools that automate and simplify the process.
By deploying advanced data capture and tracking solutions, organizations can leverage several key capabilities to seamlessly sustain their EU red cybersecurity standards over time:
To verify if a specific product meets the standards of the EU RED directive, organizations can utilize several official and technical markers that confirm a device's adherence to European safety and security mandates. Ensuring a product has achieved red certification EU is a critical step in the procurement process to avoid regulatory bottlenecks, mitigate legal risks, and ensure network integrity.
By actively verifying these credentials, decision-makers can ensure they are deploying fully compliant products and technologies that guarantee smoother operations, safeguard data privacy, and protect critical IT infrastructure.
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