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By Alessandro Magno R. Matos | Feb. 24, 2026
Winning Together: How Partnership Fuels Our Shared Success
Bringing our partners together from across Latin America for our Channel Partner Summit always creates a unique and powerful reminder that our greatest achievements happen when we work in concert toward a common goal. It reinforces a fundamental truth: we need to do this together. As a company that relies on its channel partners to help drive our business in Latin America, our success is intrinsically linked with the success of our partners.
In a recent video briefing from the summit, I discussed the path forward for our region. It involves a strategy of evolution, investment, and, most importantly, execution. Here are a few highlights from that conversation along with my perspective on how we will continue to win, together.
The Path to Greater Profitability
For years, we built a strong foundation in core verticals like retail. While that remains a vital part of our business, we believe true growth and profitability for our partners lie in expanding our collective reach. We must look toward new opportunities in manufacturing, transportation and logistics, healthcare, and e-commerce. These industries face immense pressure to modernize, and they need the expertise that our partners provide, backed by the industry’s leading technology portfolio. And we continue to make significant investments in our portfolio to help our partners capture these opportunities.
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These technologies provide the tools for true asset visibility and intelligent automation. They empower customers to digitize their environments and automate their operations with real-time insight.
Putting a Connected Frontline to the Test
We often discuss how our solutions digitize and automate workflows, but what does that look like in practice? A powerful experiment conducted by one of our largest customers in Latin America, a supermarket chain with over 1,800 stores, provides a compelling answer.
They wanted to understand the real-world impact of equipping their frontline workers. They tested several scenarios, but one stood out. In a set of stores, they equipped 50 collaborators with 50 of our mobile devices, creating a fully connected frontline where every key worker had a digital touchpoint.
The result? A stunning 12% reduction in the cost of operations in those stores. This simple, data-driven test proves how optimizing workflows with the right technology delivers a rapid, measurable return on investment. And it shows what’s becomes possible when organizations invest in their people and their processes.
Our Blueprint for Success: Execution and Partnership
The Latin America region has demonstrated remarkable, consecutive years of growth. This result stems not from a single product or initiative, but from a commitment to a shared strategy. We listen to our partners. We invest in the right people and the most synergistic portfolio of solutions.
Our vision centers on making frontline operations everywhere digitized, automated, and intelligent. We design the hardware, software, and automation solutions that form the foundation for intelligent operations. And our partners bring it to life. Their expertise, customer relationships, and ability to execute define our collective success.
For 2026 and beyond, our plan remains clear: work together, prepare diligently, and execute flawlessly. I believe in our shared ability to help our customers navigate a landscape of constant change and build a more resilient competitive future.
The points above represent just a fraction of the conversation. To hear more about our strategy for shared success, our leadership, and how we will continue to grow together in 2026, I invite you to watch my full briefing from the Channel Partner Summit below.
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