Transform retail operations with Zebra’s retail technology solutions, featuring hardware and software for improving inventory management and empowering teams.
Streamline operations with Zebra’s healthcare technology solutions, featuring hardware and software to improve staff collaboration and optimize workflows.
Enhance processes with Zebra’s manufacturing technology solutions, featuring hardware and software for automation, data analysis, and factory connectivity.
Zebra’s transportation and logistics technology solutions feature hardware and software for enhancing route planning, visibility, and automating processes.
Learn how Zebra's public sector technology solutions empower state and local governments to improve efficiency with asset tracking and data capture devices.
Zebra's hospitality technology solutions equip your hotel and restaurant staff to deliver superior customer and guest service through inventory tracking and more.
Zebra's market-leading solutions and products improve customer satisfaction with a lower cost per interaction by keeping service representatives connected with colleagues, customers, management and the tools they use to satisfy customers across the supply chain.
Empower your field workers with purpose-driven mobile technology solutions to help them capture and share critical data in any environment.
Zebra's range of Banking technology solutions enables banks to minimize costs and to increase revenue throughout their branch network. Learn more.
Zebra's range of mobile computers equip your workforce with the devices they need from handhelds and tablets to wearables and vehicle-mounted computers.
Zebra's desktop, mobile, industrial, and portable printers for barcode labels, receipts, RFID tags and cards give you smarter ways to track and manage assets.
Zebra's 1D and 2D corded and cordless barcode scanners anticipate any scanning challenge in a variety of environments, whether retail, healthcare, T&L or manufacturing.
Zebra's extensive range of RAIN RFID readers, antennas, and printers give you consistent and accurate tracking.
Choose Zebra's reliable barcode, RFID and card supplies carefully selected to ensure high performance, print quality, durability and readability.
Zebra's rugged tablets and 2-in-1 laptops are thin and lightweight, yet rugged to work wherever you do on familiar and easy-to-use Windows or Android OS.
With Zebra's family of fixed industrial scanners and machine vision technologies, you can tailor your solutions to your environment and applications.
Zebra’s line of kiosks can meet any self-service or digital signage need, from checking prices and stock on an in-aisle store kiosk to fully-featured kiosks that can be deployed on the wall, counter, desktop or floor in a retail store, hotel, airport check-in gate, physician’s office, local government office and more.
Discover Zebra’s range of accessories from chargers, communication cables to cases to help you customize your mobile device for optimal efficiency.
Zebra's environmental sensors monitor temperature-sensitive products, offering data insights on environmental conditions across industry applications.
Zebra's location technologies provide real-time tracking for your organization to better manage and optimize your critical assets and create more efficient workflows.
Enhance frontline operations with Zebra’s AI software solutions, which optimize workflows, streamline processes, and simplify tasks for improved business outcomes.
Empower your frontline with Zebra Companion AI, offering instant, tailored insights and support to streamline operations and enhance productivity.
Boost productivity with Zebra Frontline AI Enablers: AI vision models, sample apps, and APIs streamline workflows for efficient business processes.
Zebra Frontline AI Blueprints deliver adaptable, real-world AI frameworks that automate manual tasks and drive efficiency in high-pressure frontline operations.
Zebra Workcloud, enterprise software solutions boost efficiency, cut costs, improve inventory management, simplify communication and optimize resources.
Keep labor costs low, your talent happy and your organization compliant. Create an agile operation that can navigate unexpected schedule changes and customer demand to drive sales, satisfy customers and improve your bottom line.
Drive successful enterprise collaboration with prioritized task notifications and improved communication capabilities for easier team collaboration.
Get full visibility of your inventory and automatically pinpoint leaks across all channels.
Reduce uncertainty when you anticipate market volatility. Predict, plan and stay agile to align inventory with shifting demand.
Drive down costs while driving up employee, security, and network performance with software designed to enhance Zebra's wireless infrastructure and mobile solutions.
Explore Zebra’s printer software to integrate, manage and monitor printers easily, maximizing IT resources and minimizing down time.
Make the most of every stage of your scanning journey from deployment to optimization. Zebra's barcode scanner software lets you keep devices current and adapt them to your business needs for a stronger ROI across the full lifecycle.
RFID development, demonstration and production software and utilities help you build and manage your RFID deployments more efficiently.
RFID development, demonstration and production software and utilities help you build and manage your RFID deployments more efficiently.
Zebra DNA is the industry’s broadest suite of enterprise software that delivers an ideal experience for all during the entire lifetime of every Zebra device.
Advance your digital transformation and execute your strategic plans with the help of the right location and tracking technology.
The Zebra Aurora suite of machine vision software enables users to solve their track-and-trace, vision inspection and industrial automation needs.
Zebra Aurora Focus brings a new level of simplicity to controlling enterprise-wide manufacturing and logistics automation solutions. With this powerful interface, it’s easy to set up, deploy and run Zebra’s Fixed Industrial Scanners and Machine Vision Smart Cameras, eliminating the need for different tools and reducing training and deployment time.
Aurora Imaging Library™, formerly Matrox Imaging Library, machine-vision software development kit (SDK) has a deep collection of tools for image capture, processing, analysis, annotation, display, and archiving. Code-level customization starts here.
Aurora Design Assistant™, formerly Matrox Design Assistant, integrated development environment (IDE) is a flowchart-based platform for building machine vision applications, with templates to speed up development and bring solutions online quicker.
Designed for experienced programmers proficient in vision applications, Aurora Vision Library provides the same sophisticated functionality as our Aurora Vision Studio software but presented in programming language.
Aurora Vision Studio, an image processing software for machine & computer vision engineers, allows quick creation, integration & monitoring of powerful OEM vision applications.
Adding innovative tech is critical to your success, but it can be complex and disruptive. Professional Services help you accelerate adoption, and maximize productivity without affecting your workflows, business processes and finances.
Zebra's Managed Service delivers worry-free device management to ensure ultimate uptime for your Zebra Mobile Computers and Printers via dedicated experts.
Find ways you can contact Zebra Technologies’ Support, including Email and Chat, ask a technical question or initiate a Repair Request.
Zebra's Circular Economy Program helps you manage today’s challenges and plan for tomorrow with smart solutions that are good for your budget and the environment.
The Zebra Knowledge Center provides learning expertise that can be tailored to meet the specific needs of your environment.
Zebra has a wide variety of courses to train you and your staff, ranging from scheduled sessions to remote offerings as well as custom tailored to your specific needs.
Build your reputation with Zebra's certification offerings. Zebra offers a variety of options that can help you progress your career path forward.
Build your reputation with Zebra's certification offerings. Zebra offers a variety of options that can help you progress your career path forward.
Retailers are under constant pressure to make checkout faster and easier while reducing shrink, improving inventory precision, and controlling costs.
Self-checkout has made that balancing act harder. The same lanes that give shoppers speed and convenience also give them more opportunities, whether accidental or deliberate, for items to leave the store without being paid for. Non-scans and mis-scans, ticket switching, and items left in the cart or basket that never reach the scanner all add up to a significant and growing source of loss.
Retailers have traditionally responded with more staff intervention, more friction, or both. Neither is a great answer. But computer vision and edge AI can now verify what is happening at the checkout, catch errors in the moment, and give shoppers the chance to correct them before an associate ever needs to step in.
To explore how it works and how grocers and retailers are using these technologies to address checkout shrink, I recently sat down with Mitch Goldman of Edgify, an AI and computer vision company focused on loss prevention and product recognition for retail.
Edgify's AI and computer vision technology runs directly on in-store devices, including Zebra solutions, integrating seamlessly with point-of-sale systems and scanner/scales. Using cameras already at the lane, it watches the transaction as it happens and checks that what is presented matches what is scanned.
That means the system can flag an item that passed through the scan zone without registering, an item whose barcode does not match the product it is attached to, or an item that stayed in the cart and was never presented at all. Because the analysis happens on the device in real time, the shopper can be prompted to resolve the issue themselves, which in most cases means simply scanning the item again or removing the wrong label. Interventions can be reserved for cases that genuinely warrant one.
As Mitch explained, this reframes loss prevention from something that happens after the fact, via receipts, audits, and exception reports, to something that happens during the transaction, without slowing honest shoppers down.
Verifying a transaction starts with knowing what is on the belt, and some of the simplest products create surprisingly complex challenges. Fresh produce, bakery items, and even hardware often have no traditional barcode, so customers or associates have to look them up in the point of sale, remember price look-up (PLU) codes, or manually identify what is being purchased. Those extra steps create friction, slow transactions, and introduce their own risk of errors and shrink.
The same camera and Edgify software that verify scans also automatically and accurately identify non-barcoded items at a self-checkout, staffed lane, or self-service scale, almost instantaneously. Customers spend less time working through self-checkout screens, associates no longer need to memorize large numbers of product codes, and because the system recognizes what is actually being presented, it reduces the incorrect selections and missed labels that affect both inventory precision and shrink.
One of the most interesting aspects of Edgify's approach is how its AI models are trained. Rather than relying on models developed externally by a third party, Edgify learns directly from activity in retailers’ own environments.
During an initial silent mode, the system observes transactions without changing the existing customer or associate workflow. When a shopper identifies an avocado, banana, or another non-barcoded item, Edgify's AI uses that real-world interaction as training data, pairing the transaction with the associated visuals to learn that item.
According to Mitch, Edgify can self-train a product recognition model over approximately three to five weeks and achieve greater than 95% accuracy across relevant non-barcoded items. This helps the technology adapt quickly to the realities of retail, where products, packaging, lighting, seasons, and regional assortments are constantly changing.
Mitch shared an example involving a major grocer whose Edgify system started encountering pumpkins when Halloween arrived. Once enough customers and associates had identified the new item, the model learned what a pumpkin looked like, and that knowledge was distributed across approximately 1,300 devices in about an hour and a half. Instead of becoming less effective as products change, the system keeps learning from the environment around it.
Edgify's AI is built to run directly on devices at the edge, where retail transactions yhappen. This includes point-of-sale systems and self-checkouts as well as integration with barcode scanners, scales, or other devices that already have cameras and sufficient processing power.
Rather than continuously sending images and video to a cloud environment or investing in additional in-store servers, retailers can simply use the computing resources they already have in their technology environments. This offers several crucial advantages.
Processing data locally reduces the need to transfer large amounts of information across store networks, helping to control infrastructure and processing costs. And it allows retailers to use more of the available data without having to compress or restrict it for transmission.
This matters even more for loss prevention than for product recognition. Recognizing a product is a single-image problem. Verifying a transaction is a video problem: the system has to follow items continuously from cart to scanner to bagging area, which demands far more bandwidth and compute than a snapshot. Doing that in the cloud for every lane in every store is expensive and introduces latency at exactly the moment a shopper needs a prompt. Doing it on the device, on hardware already at the lane, is what makes real-time loss prevention practical at scale.
This approach also simplifies deployment because Edgify operates as a software layer across multiple operating systems and hardware environments, allowing retailers and their technology partners to take advantage of existing infrastructure rather than redesigning their entire store technology stack.
Ultimately, AI and computer vision make everyday retail processes faster, easier, and more accurate while improving the efficiency and economics of deploying the technology.
In our conversation, Mitch and I went deeper on how retailers are using these capabilities to address self-checkout shrink, how shopper self-correction changes the role of the attendant, and how to balance loss prevention with customer experience rather than trading one for the other.
To hear the full discussion and learn more about how Edgify and Zebra are applying edge AI to real-world retail challenges, watch or listen to the full podcast below.
Are you a Zebra Developer? Find more technical discussions on our Developer Portal blog.
Looking for more expert insights? Visit the Zebra Story Hub for more interviews, news, and industry trend analysis.
Use the below link to search all of our blog posts.
Legal Terms of Use Privacy Policy Your Privacy Choices Supply Chain Transparency
The Zebra wordmark and logo are trademarks of Zebra Technologies Corp., registered in many jurisdictions worldwide. All other trademarks are the property of their respective owners. Some content or images may have been created with the assistance of AI. ©2026 Zebra Technologies Corp. and/or its affiliates.