Transform retail operations with Zebra’s retail technology solutions, featuring hardware and software for improving inventory management and empowering teams.
Streamline operations with Zebra’s healthcare technology solutions, featuring hardware and software to improve staff collaboration and optimize workflows.
Enhance processes with Zebra’s manufacturing technology solutions, featuring hardware and software for automation, data analysis, and factory connectivity.
Zebra’s transportation and logistics technology solutions feature hardware and software for enhancing route planning, visibility, and automating processes.
Learn how Zebra's public sector technology solutions empower state and local governments to improve efficiency with asset tracking and data capture devices.
Zebra's hospitality technology solutions equip your hotel and restaurant staff to deliver superior customer and guest service through inventory tracking and more.
Zebra's market-leading solutions and products improve customer satisfaction with a lower cost per interaction by keeping service representatives connected with colleagues, customers, management and the tools they use to satisfy customers across the supply chain.
Empower your field workers with purpose-driven mobile technology solutions to help them capture and share critical data in any environment.
Zebra's range of Banking technology solutions enables banks to minimize costs and to increase revenue throughout their branch network. Learn more.
Zebra's range of mobile computers equip your workforce with the devices they need from handhelds and tablets to wearables and vehicle-mounted computers.
Zebra's desktop, mobile, industrial, and portable printers for barcode labels, receipts, RFID tags and cards give you smarter ways to track and manage assets.
Zebra's 1D and 2D corded and cordless barcode scanners anticipate any scanning challenge in a variety of environments, whether retail, healthcare, T&L or manufacturing.
Zebra's extensive range of RAIN RFID readers, antennas, and printers give you consistent and accurate tracking.
Choose Zebra's reliable barcode, RFID and card supplies carefully selected to ensure high performance, print quality, durability and readability.
Zebra's rugged tablets and 2-in-1 laptops are thin and lightweight, yet rugged to work wherever you do on familiar and easy-to-use Windows or Android OS.
With Zebra's family of fixed industrial scanners and machine vision technologies, you can tailor your solutions to your environment and applications.
Zebra’s line of kiosks can meet any self-service or digital signage need, from checking prices and stock on an in-aisle store kiosk to fully-featured kiosks that can be deployed on the wall, counter, desktop or floor in a retail store, hotel, airport check-in gate, physician’s office, local government office and more.
Discover Zebra’s range of accessories from chargers, communication cables to cases to help you customize your mobile device for optimal efficiency.
Zebra's environmental sensors monitor temperature-sensitive products, offering data insights on environmental conditions across industry applications.
Zebra's location technologies provide real-time tracking for your organization to better manage and optimize your critical assets and create more efficient workflows.
Enhance frontline operations with Zebra’s AI software solutions, which optimize workflows, streamline processes, and simplify tasks for improved business outcomes.
Empower your frontline with Zebra Companion AI, offering instant, tailored insights and support to streamline operations and enhance productivity.
Boost productivity with Zebra Frontline AI Enablers: AI vision models, sample apps, and APIs streamline workflows for efficient business processes.
Zebra Frontline AI Blueprints deliver adaptable, real-world AI frameworks that automate manual tasks and drive efficiency in high-pressure frontline operations.
Zebra Workcloud, enterprise software solutions boost efficiency, cut costs, improve inventory management, simplify communication and optimize resources.
Keep labor costs low, your talent happy and your organization compliant. Create an agile operation that can navigate unexpected schedule changes and customer demand to drive sales, satisfy customers and improve your bottom line.
Drive successful enterprise collaboration with prioritized task notifications and improved communication capabilities for easier team collaboration.
Get full visibility of your inventory and automatically pinpoint leaks across all channels.
Reduce uncertainty when you anticipate market volatility. Predict, plan and stay agile to align inventory with shifting demand.
Drive down costs while driving up employee, security, and network performance with software designed to enhance Zebra's wireless infrastructure and mobile solutions.
Explore Zebra’s printer software to integrate, manage and monitor printers easily, maximizing IT resources and minimizing down time.
Make the most of every stage of your scanning journey from deployment to optimization. Zebra's barcode scanner software lets you keep devices current and adapt them to your business needs for a stronger ROI across the full lifecycle.
RFID development, demonstration and production software and utilities help you build and manage your RFID deployments more efficiently.
RFID development, demonstration and production software and utilities help you build and manage your RFID deployments more efficiently.
Zebra DNA is the industry’s broadest suite of enterprise software that delivers an ideal experience for all during the entire lifetime of every Zebra device.
Advance your digital transformation and execute your strategic plans with the help of the right location and tracking technology.
The Zebra Aurora suite of machine vision software enables users to solve their track-and-trace, vision inspection and industrial automation needs.
Zebra Aurora Focus brings a new level of simplicity to controlling enterprise-wide manufacturing and logistics automation solutions. With this powerful interface, it’s easy to set up, deploy and run Zebra’s Fixed Industrial Scanners and Machine Vision Smart Cameras, eliminating the need for different tools and reducing training and deployment time.
Aurora Imaging Library™, formerly Matrox Imaging Library, machine-vision software development kit (SDK) has a deep collection of tools for image capture, processing, analysis, annotation, display, and archiving. Code-level customization starts here.
Aurora Design Assistant™, formerly Matrox Design Assistant, integrated development environment (IDE) is a flowchart-based platform for building machine vision applications, with templates to speed up development and bring solutions online quicker.
Designed for experienced programmers proficient in vision applications, Aurora Vision Library provides the same sophisticated functionality as our Aurora Vision Studio software but presented in programming language.
Aurora Vision Studio, an image processing software for machine & computer vision engineers, allows quick creation, integration & monitoring of powerful OEM vision applications.
Adding innovative tech is critical to your success, but it can be complex and disruptive. Professional Services help you accelerate adoption, and maximize productivity without affecting your workflows, business processes and finances.
Zebra's Managed Service delivers worry-free device management to ensure ultimate uptime for your Zebra Mobile Computers and Printers via dedicated experts.
Find ways you can contact Zebra Technologies’ Support, including Email and Chat, ask a technical question or initiate a Repair Request.
Zebra's Circular Economy Program helps you manage today’s challenges and plan for tomorrow with smart solutions that are good for your budget and the environment.
The Zebra Knowledge Center provides learning expertise that can be tailored to meet the specific needs of your environment.
Zebra has a wide variety of courses to train you and your staff, ranging from scheduled sessions to remote offerings as well as custom tailored to your specific needs.
Build your reputation with Zebra's certification offerings. Zebra offers a variety of options that can help you progress your career path forward.
Build your reputation with Zebra's certification offerings. Zebra offers a variety of options that can help you progress your career path forward.
Key Takeaways
A single miscalculated promotional order or a surprise holiday stockout can blow a hole in retail margin faster than almost anything else. By the time Monday morning rolls around, teams are left marking down excess inventory or scrambling through supplier emergency calls.
Managing that kind of volatility requires solid operational discipline. It's why we were proud to see The Wall Street Journal rank Zebra Technologies among the global Top 10 companies for AI Readiness.
That said, industry rankings do not run distribution centers or ring registers. The real question retail leaders are asking us right now is simple: how do we turn AI readiness into actual gross margin protection or even gross margin improvement?
In our recent work with retail executives, we notice a common misstep: treating "AI" as one giant bucket. When companies do that, they usually end up automating minor back-office tasks while leaving their biggest multi-million-dollar inventory bets to gut feel and legacy spreadsheets.
Not all AI does the same job, and drawing clear lines between them changes how you invest. We saw this play out firsthand in our recent collaboration with Floor & Decor and its Chief Enterprise Architect, Anees Haidri.
At Floor & Decor, the team looks at AI through two distinct lenses: Agentic AI and Predictive AI.
Agentic AI handles immediate operational friction. It is great for automating workflows, routing frontline tasks, and speeding up daily admin work. Predictive AI, however, is built for a completely different scale of problem.
As Haidri put it: "There are a host of big decisions retailers make on a daily basis that can create big swings in performance. Predictive AI is ideal to help in those spaces."
Lumping both together makes it nearly impossible to measure ROI or set clear priorities. When you separate operational automation from predictive decision support, your strategy gets a lot sharper.
Retail planning has simply outgrown manual spreadsheets. Between omnichannel fulfillment, unpredictable weather events, promo elasticity, and sudden shifts in consumer demand, no single human planner can manually calculate millions of permutations across hundreds of stores and thousands of SKUs.
When planners are buried under spreadsheet calculations, confirmation bias inevitably creeps in. Worse, when volatile market swings upend those manual forecasts, the planners end up taking the blame.
Predictive AI changes that dynamic. It does not replace the planner. Instead, it processes massive volumes of historical and real-time data to hand them an objective, mathematically grounded baseline.
Once you strip away the repetitive number-crunching, planners can finally get back to what they do best: evaluating trade-offs, managing vendor relationships, and applying strategic merchandising judgment.
Of course, a better forecast on a screen only helps if it translates into real merchandise moving through distribution centers and onto store shelves. For predictive intelligence to matter, it must connect directly to store execution. That is where Zebra Workcloud Demand Forecasting and Analysis comes in.
In most retail organizations, e-commerce, store operations, and merchandising are often planning against completely different numbers. Workcloud pulls fragmented demand signals across store POS, online orders, and direct-store delivery into a single, shared view of total consumer demand.
Instead of waiting for lagging monthly review cycles, teams can:
Adopting predictive tools does require some basic operational groundwork. Data hygiene is non-negotiable. Feed an algorithm messy data, and you will get bad forecasts out of it every time.
When built on clean data and integrated with your core ERP systems, predictive analytics changes how your business handles disruption. When unexpected supply snarls or demand shifts hit, a predictive supply chain can bend and recalibrate automatically, rather than breaking into chaotic war rooms and emergency manual workarounds.
Agentic AI can help streamline your daily processes, but Predictive AI is what secures your bottom line.
If your planning teams are still wrestling with spreadsheets and disconnected systems, they are being forced to guess at customer demand rather than strategically manage it. It is time to replace manual guesswork with purpose-built predictive demand intelligence, thereby protecting your margins, empowering your planners, and giving your business the clarity needed to win in an unpredictable market.
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