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Learn how Zebra's public sector technology solutions empower state and local governments to improve efficiency with asset tracking and data capture devices.
Zebra's hospitality technology solutions equip your hotel and restaurant staff to deliver superior customer and guest service through inventory tracking and more.
Zebra's market-leading solutions and products improve customer satisfaction with a lower cost per interaction by keeping service representatives connected with colleagues, customers, management and the tools they use to satisfy customers across the supply chain.
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RFID development, demonstration and production software and utilities help you build and manage your RFID deployments more efficiently.
RFID development, demonstration and production software and utilities help you build and manage your RFID deployments more efficiently.
Zebra DNA is the industry’s broadest suite of enterprise software that delivers an ideal experience for all during the entire lifetime of every Zebra device.
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The Zebra Aurora suite of machine vision software enables users to solve their track-and-trace, vision inspection and industrial automation needs.
Zebra Aurora Focus brings a new level of simplicity to controlling enterprise-wide manufacturing and logistics automation solutions. With this powerful interface, it’s easy to set up, deploy and run Zebra’s Fixed Industrial Scanners and Machine Vision Smart Cameras, eliminating the need for different tools and reducing training and deployment time.
Aurora Imaging Library™, formerly Matrox Imaging Library, machine-vision software development kit (SDK) has a deep collection of tools for image capture, processing, analysis, annotation, display, and archiving. Code-level customization starts here.
Aurora Design Assistant™, formerly Matrox Design Assistant, integrated development environment (IDE) is a flowchart-based platform for building machine vision applications, with templates to speed up development and bring solutions online quicker.
Designed for experienced programmers proficient in vision applications, Aurora Vision Library provides the same sophisticated functionality as our Aurora Vision Studio software but presented in programming language.
Aurora Vision Studio, an image processing software for machine & computer vision engineers, allows quick creation, integration & monitoring of powerful OEM vision applications.
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Build your reputation with Zebra's certification offerings. Zebra offers a variety of options that can help you progress your career path forward.
Build your reputation with Zebra's certification offerings. Zebra offers a variety of options that can help you progress your career path forward.
JD Sports Achieves 98% On-Shelf Availability with Zebra Mobile Computing and RFID Solutions
Bespoke solution empowers frontline workers with reliability and ease of use
BOURNE END, England – 4 Nov. 2026 – Zebra Technologies Corporation (NASDAQ: ZBRA), a global leader in digitizing and automating workflows to deliver intelligent operations, today announced that it has helped leading retailer JD Sports to achieve 98% on-shelf availability and 20% faster replenishment, so high-demand sizes move from the storeroom to the shelf when and where customers want them.
JD Sports is a leading specialist retailer of trainers, sportswear, and apparel from brands like Nike, Adidas, and New Balance, with nearly 5,000 stores across 46 countries. However, as it scaled, inventory visibility in stores remained a challenge. To reliably offer one-hour click-and-collect or 30-minute delivery, the stock count needed to be accurate.
Intuitive Technology Built for Fast Deployment and High Adoption
The retailer sought a real-time inventory visibility solution that could support omnichannel retail, was easy for retail assistants to use and fast to roll out across stores. A pilot across five stores highlighted the capabilities of Zebra’s TC2 Series mobile computers paired with Zebra RFD40 UHF RFID sleds to read tags faster and at greater range. JD Sports also selected Zebra OneCare™ which allows its store associates to address everyday wear and tear and accidental damage by simply swapping devices at no cost if something breaks.
Alongside Zebra, JD Sports worked with Renovotec, a Zebra Premier Solution Partner who led the Zebra device deployment, and Checkpoint Systems, a Zebra Registered ISV who integrated its ItemOptix™ software, giving a single view of inventory data across the retailer
"What Zebra gives us is the ability to scale with trust,” said Daniel McGrath, Head of Customer Operations, JD Sports. “Things just land and work. Colleagues open a box, turn it on, and they are up and running. That lets our teams spend their time where it matters: with the customer.”
The first store went live in only 76 days, with rollout at 26 additional stores a week on average, reaching 414 locations across the UK and Ireland in roughly three months.
Empowering Frontline Teams to Elevate the Shopper Experience
The new solution has transformed the retailer’s approach to inventory. An associate simply clips the RFID sled onto the mobile computer they already use for daily tasks and walks the floor and stockroom, sweeping rails and shelves as the reader logs every tagged item in range and builds a live count on screen. In some cases, a whole store can be covered in a single pass.
Store associates now move 95% more inventory from the storeroom to shop floor and spend less time on stock counting. Stores can run this process from twice a week, or even daily, allowing them to keep shelves and the inventory management system in sync. This translates into a better customer experience, helping ensure products are available when shoppers expect them.
The same visibility is also helping JD Sports proactively tackle loss, as teams can identify and investigate issues much sooner. They can see where loss is happening rather than waiting for a 90- or 180-day audit.
“Retailers like JD Sports demonstrate the effectiveness of Zebra’s Modern Store framework, and the outcomes we and our partners deliver for both retailers and their shoppers,” said Mark Thomson, Retail Strategy Director EMEA, Zebra Technologies. “Together, we’re making work better every day for retailers and their frontline workers.”
KEY TAKEAWAYS
- Retailer JD Sports introduced a bespoke solution designed by Zebra and its partners Renovotec and Checkpoint Systems, to gain comprehensive inventory visibility, improve store assistant productivity, and elevate customer satisfaction.
- Zebra TC2 Series mobile computers, RFD40 UHF RFID Sleds, Zebra OneCare, and partner support and software were rolled out in only 76 days, scaling across 414 stores in around three months.
- JD Sports now has better on-shelf availability and loss detection, faster inventory replenishment and improved order fulfilment.
- Read the case study here.
WHO IS ZEBRA TECHNOLOGIES?
Zebra (NASDAQ: ZBRA) provides the foundation for intelligent operations with an award-winning portfolio of connected frontline, asset visibility and automation solutions which empower our customers to deploy AI on the frontline. Organizations globally across retail, manufacturing, transportation, logistics, healthcare, and other industries rely on us to deliver outcomes today while driving innovation for what’s next. Together with our partners, we create new ways of working that improve productivity and empower organizations to be better every day. Learn more at www.zebra.com.
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Media Contact:
Daniel Blackman
Zebra Technologies
+44 (0) 7408 864 597
Daniel.Blackman@zebra.com
Industry Analyst Contact:
Kasia Fahmy
Zebra Technologies
+1-224-306-8654
k.fahmy@zebra.com
The Zebra wordmark and logo are trademarks of Zebra Technologies Corp., registered in many jurisdictions worldwide. All other trademarks are the property of their respective owners. ©2026 Zebra Technologies Corp. and/or its affiliates. You may quote this release with attribution. Some content or images may have been created with the assistance of AI.
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The Zebra wordmark and logo are trademarks of Zebra Technologies Corp., registered in many jurisdictions worldwide. All other trademarks are the property of their respective owners. Some content or images may have been created with the assistance of AI. ©2026 Zebra Technologies Corp. and/or its affiliates.