Zebra General Data Protection Regulation (GDPR) Addendum

This Zebra GDPR Addendum supplements the Privacy Policy to the extent you use Zebra's website and the GDPR is applicable to you. Zebra is committed to GDPR compliance.


As used in this GDPR Addendum:

controller,” “data subject,” “personal data”, “process”, and “processor” will each have the meaning given to them in Article 4 of the GDPR; 

GDPR” means the General Data Protection Regulation (EU) 2016/679, together with any national implementing laws in any Member State of the European Union, as amended, repealed, consolidated or replaced from time to time including the UK version of the GDPR as defined in Section 10(3) of the Data Protection Act 2018;

"Privacy Policy” means Zebra’s privacy policy located on Zebra.com

The Controller, Processor and Purposes of this GDPR Addendum

As a controller and processor of data, including personal data, Zebra collects, processes, and uses personal data fairly and lawfully.

Annex 1 (below) contains the list of Zebra entities in the European Economic Area (“EEA”) that may collect and process your personal data.

Zebra is focused on implementing the appropriate technical and organizational measures to ensure that Zebra meets the requirements of the GDPR. Where the GDPR is applicable, Zebra commits to follow all the requirements of the GDPR, including to:

  • Only process your personal data in line with your instructions
  • Honor your right to withdraw consent at any time
  • Maintain the confidentiality of your personal data and ensure sufficient staff training on data protection
  • Ensure appropriate security of, and access to, your personal data
  • Provide relevant data retention and deletion policies
  • Facilitating data subject’s rights and incident notifications
  • Utilize processors, sub-processors and international data transfers in a GDPR-compliant manner

The Personal Data That Zebra Collects and Uses

Zebra collects, uses and shares data for the purposes as set out in its Privacy Policy.

Processing Basis

To process your personal data, Zebra relies on at least one of the following legal bases:

  • For the performance of a contract Zebra has with you (such as if you purchase Zebra products or services, Zebra will use your information to carry out Zebra's obligation to complete and administer your order)
  • For compliance with a legal obligation to which Zebra is subject (such as tax obligations and when Zebra is obliged to comply with lawful requests from competent authorities such as law enforcement)
  • For the purposes of Zebra's legitimate interests (such as tailoring your experience on Zebra's websites and for fraud detection), provided that such processing does not outweigh your rights and freedoms.

The processing may also be pursuant to other applicable legal basis for data processing, especially provisions set out by Member State law. To the extent that a legal ground described above would not apply to processing of your personal data by Zebra, Zebra will seek your consent for such specific purpose in accordance with applicable law.

Processing Sensitive Personal Data

The GDPR treats some types of personal data as special categories of personal data. This includes information about racial or ethnic origin, sexual orientation, religious beliefs, trade union membership, health data, and criminal records. Zebra will not collect or use these types of data without your consent unless allowed by applicable law. If Zebra does use such data, it will only be when it is necessary; for example:

  • Processing relating to data about you that you have made public
  • Processing being necessary for the purpose of establishing, making or defending legal claims

Website Processors

Zebra uses a select number of website processors or sub-processors to provide customers with products and services, and to operate Zebra’s business. Each website processor and sub-processor has been assessed for their ability to provide appropriately secure services and provision of relevant assurances, policies and data processing agreements. Personal data is processed for the purposes described in this GDPR Addendum and in the Privacy Policy and Zebra's Terms of Service.

Zebra's current list of sub-processors for its website are:

Adobe, IncWebsite analytics
Hero Digital, LLCMarketing, automation services and online chat.
OneTrust, IncPrivacy consent and preference management
Oracle Corporation
Email subscription management and form processing services
Salesforce, Inc.Interface for contact management and task management.
Zebra affiliates located in the United States of America ("USA")
Applicable website data processing services as described in the Privacy Policy.
Zebra affiliates located outside of the EEA and the USAApplicable website data processing services as described in the Privacy Policy.

Workcloud Solutions' Sub-processors

Zebra’s Workcloud solutions may use sub-processors, including Zebra affiliates, for the processing of personal data from time to time in accordance with the GDPR. Zebra's current Workcloud solutions’ sub-processors can be found under the following links:

If you are a member of the Zebra PartnerConnect Program,  please click on the following link to see Zebra’s PartnerConnect Sub-processor Schedule.

International Data Transfers

For the purposes set out in the Privacy Policy and any applicable product or solution documentation, your personal data may be transferred outside of the country in which it was collected to Zebra Technologies Corporation (“Zebra US”), the parent company of Zebra located in the USA, its subsidiaries, affiliates and third party service providers located in other jurisdictions.

Zebra will ensure that all transfers are lawful and that there are appropriate legal and security arrangements, including implementing supplementary measures to achieve a level of protection equivalent to GDPR.

To meet the conditions of Chapter 5 of the GDPR, Zebra primarily relies on Standard Contractual Clauses approved by the European Commission in its decisions 2004/915/EC and 2010/87/EU or 2021/914/EC and 2021/915/EU for any new agreement entered into with or by Zebra on or after the 28 September 2021 ("SCCs"). This shall ensure the lawful transfer of personal data outside of the UK and European Union. Furthermore, Zebra as a group of companies has entered into an intra-group data transfer agreement, which incorporates the SCCs as the GDPR Chapter 5 transfer mechanism. This agreement ensures appropriate and suitable safeguards with Zebra US, Zebra UK, Zebra's subsidiaries, affiliates and third-party service providers. 

Zebra's sub-processors commit to using approved methods to ensure the controlled transfer of data outside of the EU. Additionally, Zebra’s providers make strong commitments to Zebra related to limiting access to the data that is stored with them.


Zebra products, services and websites are not for use by children under the age of 16 years and Zebra does not knowingly collect, store, share or use the personal data of children under the age of 16 years. If you are under the age of 16 years, please do not provide any personal data, even if prompted by Zebra's website to do so.


Where requested and lawful to do so, Zebra may communicate with you about Zebra products, services and solutions, subject to your consent where required. If you wish to unsubscribe from receiving marketing communications, please visit http://online.zebra.com/Preferences-enu to manage communications preferences. As is common with most websites, Zebra gathers certain information and stores it in log files when you interact with Zebra’s website. Zebra uses this information to personalize information presented to you, to monitor the effectiveness of Zebra's website-based marketing campaigns and to improve the functionality of the website. In such cases, Zebra will process such information in accordance with Privacy Policy.


Zebra has implemented a range of policies, procedures and controls to ensure personal data is secure. Zebra has implemented policies in compliance with the GDPR and frequently re-assesses such policies to ensure the continued support of privacy requirements applicable to personal data under the GDPR. In assessing the appropriate level of security, Zebra takes account of the risks that are presented by the processing, and in particular from accidental or unlawful destruction, loss, alteration, unauthorized disclosure of or access to data transmitted, stored or otherwise processed.

Minimum Technical and Organizational Security Measures

Zebra has implemented and maintains at least the following minimal technical and organizational security measures to protect the personal data:

Server Operating Systems. Zebra infrastructure utilizes industry standard enterprise level Operating Systems which are regularly patched in accordance with the software vendors recommendation. All systems are protected with anti-virus, anti-malware and anti-ransomware software, as appropriate.

Businesses Continuity. Zebra maintains cloud-based systems hosted with third parties that provide business continuity/disaster recovery procedures.

Data Transmission. To prevent data from being read, copied, altered or removed without authorization, Zebra encrypts and/or password protects all transmissions containing personal data.

Encryption Technologies. Zebra uses AES and/or HTTPS encryption (also referred to as a SSL or TLS connection).

Opt-Out, Data Subject Access Requests, Retention and Complaints

Please visit the Preference Center page to understand the options available to you regarding unsubscribing to any communications you have subscribed to via Zebra's website. To invoke a data subject request under GDPR for access to and rectification or erasure of personal data or restriction of processing or to object to processing and rights to data portability, send an email detailing your specific request to privacy@zebra.com. Zebra also retains personal data no longer than is necessary to carry out the purposes described in the Privacy Policy. In considering how long to keep a particular category of personal data Zebra will have regard to the purposes for which it is processed, and any purposes which continue to apply even when Zebra has delivered a product or service (for example, because Zebra needs to keep records for audit purposes or in the event of a legal claim or threatened claims). Data subjects have the right to lodge a complaint with the appropriate supervisory authority if the data subject considers that the processing of personal data relating to the data subject infringes the GDPR. Please refer to Annex 2 below to find your local supervisory authority in the EEA.

This Zebra GDPR Addendum is subject to change from time to time, so you should check it periodically.

Annex 1 - List of Zebra Controllers in the EEA

AustriaZebra Technologies Austria GmbH
Albertgasse 35
1080 Wien, Austria
BelgiumZebra Technologies Belgium S.P.R.L.
Uitbreidingstraat 84
2600 Antwerp, Belgium
Czech RepublicZebra Technologies CZ s.r.o.
Plzeňská 3350/18
150 00 Prague 5-Smíchov, Czech Republic

Zebra Technologies CZ s.r.o.
Vlnena Business Park, Vlnena 526/7
602 00 Brno, Czech Republic
DenmarkPsion ApS
Borupvang 3
2750 Ballerup, Denmark
FinlandZebra Technologies Europe Limited
Laajalahdentie 23, 6th Floor, Room #674
00330 Helsinki, Finland
FranceZebra Technologies France SAS
Immeuble le Copernic, 405 Av. Galilée
13290 Aix-en Provence, France

Zebra Technologies France SAS
40 Rue d'Arcueil
94150 Rungis, France
GermanyZebra Technologies Germany GmbH
Unter den Linden 10
10117 Berlin, Germany

Zebra Technologies Germany GmbH
Ernst-Dietrich-Platz 2
40882 Ratingen, Dusseldorf, Germany

Kokkolastraße 5, 4439 Ratingen OST
40882 Ratingen, Dusseldorf, Germany
GreeceZebra Technologies Hellas
Loukianou 6
106 75 Athina, Greece
HungaryZebra Technologies Magyarország Kft.
Árpád fejedelem útja 26-28
1023 Budapest, Hungary
ItalyZebra Technologies Italy SRL
Via Gianfranco Zuretti, 34
20125 Milan, Italy

Zebra Technologies Italy SRL
Piazza Guglielmo Marconi 15
00144 Rome, Italy
NetherlandsZebra Technologies Netherlands BV
Mercurius 12
8448 GX Heerenveen, The Netherlands

Zebra Technologies Netherlands BV
Secoya - Gebouw A Papendorpsewg 99, Suite 2-03
Utrecht 3528 BJ, The Netherlands
NorwayZebra Technologies Norway AS
Nedre Langgt 43
Tonsberg 3126, Norway
PolandZebra Technologies Sp Z.o.o.
Oxygen Park A
Jutrzenki 137A
02-231 Warsaw, Poland

Adaptive Vision Sp Z.o.o.
Wyspa Słodowa 7/266wrocław
50-266 Wrocław, Poland

Adaptive Vision Sp Z.o.o.
Bojkowska 41
44-141 Gliwice, Poland

Adaptive Vision Sp Z.o.o.
Ozimska 72A
46-020 Opole, Poland
PortugalZebra Technologies Portugal, Unipessalo Lda
Quinta da Fonte, Edificio D. Pedro I. Paco D’Arcos
2770-071 Lisbon, Portugal
RomaniaZebra Technologies Europe Limited Buckinghamshire - Sucursala Bucuresti
Green Gate Business Center
Bulevardul Tudor Vladimirescu, Sector 5
050883 Bucharest, Romania
SpainZebra Technologies Spain SLU
C. de Martínez Villergas, 52
Bloque 3
28027 Madrid, Spain
SwedenZebra Technologies AB
Svärdvägen 7
18 Hornafjord 1,
Borgafjordsgatan 13
Stockholm 164 40, Sweden

Zebra Technologies AB
Industrigatan 39
Malmo 212 28, Sweden

Annex 2 - Details of Statutory Regulations in the EEA

CountryStatutory Regulator

Österreichische Datenschutzbehörde.

BelgiumCommission for the Protection of Privacy
Czech RepublicÚřad pro ochranu osobních údajů.
GreeceCommission Nationale de l’Informatique et des Libertés (CNIL).
HungaryHungarian National Authority for Data Protection and Freedom of Information/ Nemzeti Adatvédelmi és Információszabadság Hatóság (NAIH).
ItalyAutorita’ Garante della Privacy
PolandGeneral Inspektor Ochrony Danych Osobowych - GIODO
PortugalComissão Nacional de Protecção de Dados
RomaniaNational Authority for the Supervision of Processing of Personal Data
SpainAgencia Española de Protección de Datos


The statutory regulation is:


Der Landesbeauftragte für den Datenschutz in Baden-Württemberg

BavariaBayerisches Landesamt für Datenschutzaufsichthttps://www.lda.bayern.de/de/index.html

Berliner Beauftragter für Datenschutz und Informationsfreiheit

BrandenburgDie Landesbeauftragte für den Datenschutz und für das Recht auf Akteneinsichthttp://www.lda.brandenburg.de

Die Landesbeauftragte für Datenschutz und Informationsfreiheit

HamburgDer Hamburgische Beauftragte für Datenschutz und Informationsfreiheithttp://www.datenschutz-hamburg.de
HessenDer Hessische Datenschutzbeauftragtehttp://www.datenschutz.hessen.de
Lower SaxonyDie Landesbeauftragte für den Datenschutz Niedersachsenhttps://www.lfd.niedersachsen.de
Mecklenburg-Western PomeraniaDer Landesbeauftragte für Datenschutz und Informationsfreiheit Mecklenburg-Vorpommernhttps://www.datenschutz-mv.de
North Rhine-WestphaliaLandesbeauftragte für Datenschutz und Informationsfreiheit Nordrhein-Westfalenhttps://www.ldi.nrw.de/
Rhineland-PalatinateDer Landesbeauftragte für den Datenschutz und die Informationsfreiheit Rheinland-Pfalzhttps://www.datenschutz.rlp.de/de/startseite/
SaarlandLandesbeauftragte für Datenschutz und Informationsfreiheithttp://www.datenschutz.saarland.de
SaxonyDer Sächsische Datenschutzbeauftragtehttps://www.saechsdsb.de
Saxony-AnhaltLandesbeauftragter für den Datenschutz Sachsen-Anhalthttp://www.datenschutz.sachsen-anhalt.de
Schleswig-HolsteinUnabhängiges Landeszentrum für Datenschutz Schleswig-Holsteinhttps://www.datenschutzzentrum.de
ThuringiaThüringer Landesbeauftragter für den Datenschutz und die Informationsfreiheithttp://www.tlfdi.de/tlfdi/


Data Protection OfficerCompanyContact Information
Mr. Harald EulHEC - Harald Eul Consulting GmbH


OR direct

Harald Eul - h.eul@he-c.de

This policy was last updated on June 4, 2024.