Use Case

Bridging the in-store information gap with AI-powered sales enablement


Today’s shoppers expect expert advice instantly. Equipping your sales associates with the right tools to answer any question is the key to creating a standout in-store experience and capturing every sales opportunity.

Retail employee uses Zebra device to help customers in clothing department

The high cost of "I don't know"

Today's customers expect immediate, knowledgeable service. When an associate can't answer a product question, locate an item in the backroom, or suggest a relevant alternative, the sale is often lost. This common scenario leads to customer frustration and directly impacts revenue through missed upsell and cross-sell opportunities.

The negative consequences extend beyond a single lost sale. Inconsistent customer experiences damage brand loyalty, as 85% of customers now consider the experience as important as the product itself. This challenge is magnified by operational hurdles, with 80% of associates stating that out-of-stocks and inventory inaccuracy impact their ability to serve customers effectively. For associates, this inability to meet expectations leads to a lack of confidence and lower job satisfaction.

The in-store information gap solution

Zebra's integrated solution turns every associate into a product expert, closing the gap between customer questions and satisfying answers. By combining our rugged mobile computers with the intelligent Sales Agent in Zebra Companion, we empower your team to deliver exceptional service, driving both instant product knowledge and increased sales conversion.

Real results with Zebra

Transition from frontline challenges to tangible, positive outcomes. Zebra's solution empowers your team with the confidence and capability to elevate the customer experience.

Increased sales conversion

turning inquiries into purchases

Improved brand loyalty

delivering consistently excellent service

Enhanced customer satisfaction

providing fast, accurate information

How the solution works

Retail employee with a Zebra handheld mobile computer assisting a customer in the meat department of a grocery store.

Equip associates with a powerful tool

The solution starts by placing a rugged, enterprise-grade Zebra mobile computer into the hands of your sales associates. The TC53/TC58 is built for the dynamic retail environment, offering a familiar smartphone-like interface with the durability and performance needed for all-day use on the sales floor.

Activate an AI-powered sales expert

When a customer asks a complex question, the associate simply activates the Sales Agent within Zebra Companion on their device. Associates can interact and query Sales Agent using voice, text, and photo to help them complete the sale without ever leaving the shopper's side, turning a moment of uncertainty into an opportunity to build trust.

Deliver instant, accurate answers

The Sales Agent provides immediate, detailed responses on-screen. Associates can find the right information about a product, recommend the correct product to a customer, compare multiple products, and educate customers about products. This seamless flow of information empowers them to provide a hopeful, helpful, and human-centric experience that boosts customer confidence and grows the sales basket.

A smarter investment in your frontline

Investing in this solution is an investment in your associates and your customers, creating a more efficient, profitable, and loyal retail ecosystem.

Let's discuss how Zebra's solution can work for you