PACT (Prescriptive Analytics Collaborative Training) 2019 User Conference Kicks Off at Walt Disney World’s Swan and Dolphin Resort in Orlando

Senior retail executives come together to share success stories and technology advancements

BURLINGTON, MA – Sept. 11, 2019Profitect Inc., now part of Zebra Technologies (NASDAQ: ZBRA) and the leading prescriptive analytics provider for the retail and CPG industries, today announced the launch of its annual user conference, Profitect PACT (Prescriptive Analytics Collaborative Training) conference. The user conference is taking place at the Walt Disney World Swan and Dolphin Resort in Orlando, Fla. from Sept. 11-13, 2019. The conference brings together senior retail executives to discuss prescriptive analytics use cases, best practices, and innovation in retail.

“The PACT conference brings together retail leaders in data analytics, store operations, supply chain, asset protection (AP), and IT to share another year’s worth of case studies and success stories,” said Guy Yehiav, GM of Zebra Analytics. “I look forward to joining the robust discussions around how prescriptive analytics is -- and will continue -- changing the way retailers understand and act on their data.”

Zebra Technologies CEO Anders Gustafsson and Chief Technology Officer Tom Bianculli will present how the Profitect/Zebra merger is benefitting and transforming results for employees at the edge. Harvard Business School Professor Michael Norton will also keynote on what customers expect from a retail experience. More than 10 customers from Profitect’s global retail customer community will be speaking throughout the two and a half days of the conference.

The company’s Customer Success team will also present on several topics of particular interest to retailers, including highlighting enhanced task management capabilities, combating organized retail crime, actioning new data feeds from, IoT, RFID and human capital management systems, integrating prescriptive analytics with existing AP and security infrastructure,  such as CCTV systems, alarms and more.

To learn more about Profitect and prescriptive analytics, visit here. To share insights and takeaways from the show on social media, connect with Profitect on LinkedIn, tag us on Twitter at @Profitect and use the hashtag #PACT19.

About Profitect
Profitect’s prescriptive analytics solution leverages pattern detection and machine learning to identify opportunities that impact sales and margin. Profitect takes retail and CPG company data and identifies areas for improvement including: inventory accuracy, out of stocks, pricing accuracy, unsellable merchandise, and assortment discrepancies. Profitect customers typically realize a 2-5 percent increase in sales, better consumer experience, 10-15 percent basis point margin improvement, and labor productivity improvement within 6 months.

To learn more about Profitect visit: or follow the company on Twitter and LinkedIn.

About Zebra
Zebra (NASDAQ: ZBRA) empowers the front line of business in retail/ecommerce, manufacturing, transportation and logistics, healthcare and other industries to achieve a performance edge. With more than 10,000 partners across 100 countries, we deliver industry-tailored, end-to-end solutions that intelligently connect people, assets and data to help our customers make business-critical decisions. Our market-leading solutions elevate the shopping experience, track and manage inventory as well as improve supply chain efficiency and patient care. Ranked on Forbes’ list of America’s Best Employers for the last four years, Zebra helps our customers capture their edge. For more information, visit or sign up for our news alerts. Participate in our Your Edge blog and follow us on LinkedInTwitter and Facebook


Erin Knapp

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